Event 

Insight from the Cal International Marathon, a Running USA member and gold certified event by the Council for Responsible Sport

If you decide to offer clinics, make an early commitment to it, find a good location for them, assign an experienced person or team to oversee the program, pick exciting and “hot” topics, choose your presenters carefully and heavily promote and market the sessions.

Let your runners do the talking to create a successful Race Ambassador Program that will aid your marketing efforts

A deadly wildfire that forced the cancellation of numerous Northern California endurance events prompted the Big Sur Marathon Foundation (BSMF) Events team to call off its popular half marathon just over 12 hours before its scheduled start. It was a pivotal lesson in close-in cancellations.

Lessons in responding fast to an unexpected obstacle at the Corporate Dash 5K from San Diego Running Company