Goodr Brings Back the Squawk: Will Again Host Conference Lounge Experience at 2020 Running USA Industry Conference


Detroit (Nov. 22, 2019) – Running USA attendees will be excited to learn that goodr, the quirky-cool brand that has established itself as the go-to provider of activewear for your face, will again host the Expo Lounge at the 2020 Industry Conference in Las Vegas.

Join them in the Expo (located in Octavius 24 at Caesar’s Palace Resort and Casino) for the goodr Flamingo Oasis. Learn about their co-branding program for road races and much more.

“We’re stoked to have goodr coming back. They brought the fun to our Puerto Rico expo and we can’t wait to see what their lounge experience looks like for attendees in Las Vegas – which is a perfect playground for their one-of-a-kind branding,” said Christine Bowen, vice president of programming, partnerships and operations for Running USA.

In 2019, goodr CEO Stephen Lease delivered a keynote address on experiential branding that had attendees on the edge of their seats. Continuing the theme of embracing change to stay successful, the 2020 conference keynote panel will focus on the industry’s Start Line for Evolution.

Not registered for the 2020 Industry Conference yet? You’re going to miss out. Get signed up for networking, education, business, and more today.

“Squawwwwwk!! Squawwwk, squawwwwk, squawwwwk!” said Carl the Flamingo, CEO of goodr. This roughly translates to, “We are absolutely pumped to be part of the Running USA 2020 Industry Conference, especially in Sin City. If you come to our Oasis and it’s vacant, you can find us putting it all on 25 at the roulette table.”

About Goodr
Our Mission: We are recklessly committed to fun and blah blah blah...sunglasses. Badass running sunglasses that speak to the 4 Fs: Fun, Fashionable, Functional and Ffordable. Plus, no one wearing goodrs has ever been attacked by a leopard. @goodr |

About the Industry Conference

Since its origins as a small gathering of Running USA’s founders in Southern California in 2004, the Running USA Conference presented by Race Roster has grown to becoming the best-attended, most esteemed gathering of running industry professionals from around the USA and the world. Now moving locations each year, the conference has been held in Los Angeles, San Diego, Savannah, Houston, San Antonio, Orlando, New Orleans Puerto Rico and now Las Vegas, Nevada.  Register here.

About Running USA

Running USA is a tax-exempt, not-for-profit organization devoted to improving the status and experience of distance running and racing in the United States through collective marketing and promotions, information and communications within the industry and to the national media, services to events and industry members, and the development of American world class stars. It seeks the advancement of the sport and the provision of value to each of its members' events and businesses. For more information, visit