Louisville Sports Commission Race Director, Fall Runathon Series

 

The Louisville Sports Commission (LSC) is seeking an enthusiastic candidate with a passion for active lifestyles to serve as Race Director (RD) for LSC’s owned and operated Fall Runathon series comprised of the Louisville pure tap® 5K, Norton Sports Health 10K and Urban Bourbon Half Marathon presented by Jim Beam®. The Race Director reports directly to the Vice President of Sports Development.

 

The RD’s primary responsibilities are developing and implementing marketing and promotional strategies and activities to grow revenues associated with Fall Runathon race entries. Secondary responsibilities are to support development of experiential programs for the events; support the organization and execution of the running events and associated activities; and to manage the P&L for the three events. LSC’s in-house marketing, revenue and research staff provide the RD support in

developing and implementing promotional activities. The RD supports LSC’s director of operations on staging the events. The RD works directly with LSC’s office manager to develop the budgets and manage expenses. The job requires significant seasonal travel and weekend work. The ideal candidate must have excellent communication and organizational skills and must be a strong, detail-oriented self-starter with creativity and problem-solving skills. Experience working with active lifestyle events, running events and/or running event registration marketing is a plus.

 

RESPONSIBILITIES BY FUNCTION

 

Event Development and Management:

  • Develop and implement a plan to grow 5K, 10K and half marathon registrations
  • Work with Marketing Director to develop event-related marketing materials and campaigns
  • Represent LSC at other running event expos
  • Work with Vice President of Revenue Development on sponsorship fulfillment as needed
  • Provide logistics support to the Director of Operations as needed
  • Support organization and operation of event logistics for events as needed
  • Help with the development and execution of new concepts and activities that support the races
  • Manage placement of all marketing-related collateral
  • Manage the volunteer ambassador groups that help market and promote the events

     

    Organizational:

  • Maintain strong internal and external communications with all event stakeholders
  • Contribute to short- and long-term organizational planning and strategy for the races
  • Manage registration database
  • Support Direction of Operations
    • Recruit, organize, train and oversee large pools of volunteers
    • Work with government agencies, police, parks, facilities, equipment suppliers, universities, etc.
    • Work with event participants and vendors
    • Develop and manage event budgets
    • Manage vendor contracts, check requests and invoices

Other duties as assigned. The Louisville Sports Commission is a small organization, so it is important that the successful candidate be flexible and a team player.

 

Qualifications Required:

  • Experience in traditional, interpersonal, grassroots and digital marketing
  • Experience in managing, directing events or supporting event execution
  • Excellent social media skills (Facebook, Twitter, Instagram)
  • Excellent computer skills and proficient in Excel, Word and PowerPoint
  • Excellent verbal and written communication skills
  • Self-motivated with the ability to work long hours and weekends
  • Ability to work well independently while also being a team player
  • Excellent time management skills and ability to multitask
  • Must be able to meet deadlines
  • Excel at operating in a fast-pace environment
  • Demonstrated leadership and vision in managing groups and major projects or initiatives
  • Budget development and oversight experience
  • Demonstrated commitment to high professional ethical standards
  • Ability to provide oversight and direction in multiple areas of operations
  • Excellent interpersonal skills; a relationship builder and maintainer
  • Ability to stand, sit, walk, and occasionally lift up to 50 pounds
  • Ability to drive up to 26’ box trucks
  • Must have a clean driving record
  • Must be willing to submit to a background check and drug screen

     

    Preferred:

  • Bachelor’s Degree in sports marketing, business or related field
  • Race management experience

 

Salary and benefits negotiable and commensurate with experience.

 

To apply, please send cover letter and resume to info@louisvillesports.org. No phone calls please. Will accept submissions until position is filled